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Back: Mark Berardi https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/1511885854827-W9Q3MNEX8WX0J68266BU/37769348754_e02b96ef18_o.jpg News - BLS Research & Consulting participates in CT Community Foundation Event https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/1511885912920-76VX6FSVW1VU6LE2TU9R/24612770498_69f34a3e1a_o.jpg News - BLS Research & Consulting participates in CT Community Foundation Event https://www.blsresearch.com/news/2017/10/13/new-study-on-disability-in-the-workplace monthly 0.5 2017-10-13 https://www.blsresearch.com/news/2017/9/25/prri-releases-research-on-attitudes-toward-child-and-family-wellbeing-policies monthly 0.5 2017-09-26 https://www.blsresearch.com/news/2017/9/25/new-blog-are-millennial-women-worse-off-than-their-mothers monthly 0.5 2017-09-26 https://www.blsresearch.com/news/2017/9/12/new-blog-how-the-sandwich-generation-is-managing-their-careers monthly 0.5 2017-09-12 https://www.blsresearch.com/news/2017/8/13/new-blog-5-career-questions-you-should-answer-before-age-30 monthly 0.5 2017-08-13 https://www.blsresearch.com/news/2017/7/11/bls-research-consulting-contributes-to-fairygodboss monthly 0.5 2017-07-11 https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/1499778157623-25V78VYUWZT231ZONSGG/image-asset.jpeg News - BLS Research & Consulting contributes to FairyGodBoss https://www.blsresearch.com/news/2017/6/7/bls-research-consulting-polls-for-the-campaign-for-paid-family-leave monthly 0.5 2017-06-07 https://www.blsresearch.com/clients daily 0.75 2026-01-22 https://www.blsresearch.com/about daily 0.75 2026-03-11 https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/09c0d143-3307-487f-ae16-e7d5291f5bad/IMG_0257.jpeg About https://www.blsresearch.com/contact daily 0.75 2026-01-28 https://www.blsresearch.com/home daily 1.0 2026-01-22 https://images.squarespace-cdn.com/content/v1/573a04372fe131630fd25157/1469729752911-UFETSG39XPIFRSHOM0XH/hero_pattern.png BLS RESEARCH & CONSULTING https://www.blsresearch.com/services daily 0.75 2024-01-05 https://www.blsresearch.com/team daily 0.75 2026-08-13 https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/09c0d143-3307-487f-ae16-e7d5291f5bad/IMG_0257.jpeg Team & Partners https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/db591c69-2413-48bd-8f30-d4d4e1a9bf4e/blunt.jpg Team & Partners https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/cd3bd5fc-66f3-4ecd-8dc1-cffc00803e6e/Screenshot+2026-01-22+at+12.10.16%E2%80%AFPM.png Team & Partners https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/1769102805177-NA9ZCRYCQE2XEZJ2F99Z/A+Harden+Russell+pic.jpg Team & Partners - Aiisha Harden Russell https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/1769103600263-CDYI5ERSZKP70DOQNN7V/IMG_7769.jpeg Team & Partners - Charles (Chuck Fritch) https://www.blsresearch.com/mother-lens daily 0.75 2026-08-21 https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/6413c650-185d-469c-b3d8-49be783181c5/MotherLens+logo.png <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/a540541e-0a56-4745-880b-b91dfc81ee30/MotherLens+Logo.png <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/6acbed82-ba6c-4e10-87dd-6245601efe9b/_ZII3646-Edit.JPG <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Revealing the authenticity of motherhood For more than 15 years, I've helped organizations understand all kinds of people. As the founder of BLS Research & Consulting, I've partnered with brands, nonprofits, and government agencies to uncover the insights that drive better products, services, and decisions. Throughout my career, I've believed the best research starts with listening deeply. When I became a mother, I noticed a huge gap between what moms say in focus groups and what they reveal during authentic, vulnerable conversations with each other. Simply put, moms have a plethora of beliefs, needs, and desires that stay hidden—often because of shame, fear of judgment, or simply a lack of spaces where they can be fully honest. My passion for supporting moms led me to become a perinatal mental health coach. Every week, I support mothers through pregnancy, postpartum, and the emotional transitions of raising young children. Those conversations have revealed that not only do mothers harbor unspoken thoughts and feelings, but many are navigating them alone, keeping these thoughts and feelings further shrouded in mystery. I believe there is tremendous power in holding space for the authenticity of motherhood to emerge. In research, this perspective helps us ask better questions, uncover deeper insights, and ultimately help organizations create better products, services, and experiences that truly meet mothers where they are and speak to them in a way that connects, validates, and resonates. https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/47987d3d-9883-4c18-9095-1df83897d055/happy-mother-her-daughter-grocery-260nw-2445470185.webp <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Moms as Consumers Moms aren't just a demographic. They're a market force. Mothers influence decisions across food, healthcare, education, technology, travel, beauty, financial services, entertainment, household products and more. But understanding what mothers buy isn't enough. The real opportunity lies in understanding why they make the choices they do—and what they aren't saying out loud. We’ve advised dozens of consumer brands and organizations to use insights about moms to propel their business forward. https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/287152cd-f8ab-4c90-a0f1-0bfa9f6dec10/LC+Helping+moms+successfully+get+back+to+work.webp <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Moms at work Moms are a powerhouse of talent in the U.S. workforce. 7 in 10 moms are employed, and a vast majority (79%) are full-time employees. Moms face several unique challenges in their roles in the workplace that affect their morale, attrition, and performance. While companies are paying more attention than ever to the needs of moms, most fall short in truly understanding how to meet those needs and talk about them. We’ve helped companies understand the perceptions and needs of their mom employees and revise their policies to ensure moms can actualize their talents. https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/1edb435f-1702-48c9-8936-8a4419a90c49/LaurenDaniel.jpeg <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Moms in politics Moms of young children are vastly under-represented in elected office, yet their perspective is sorely needed in towns, cities, and states all over the country. We help mom candidates with campaign strategy, including message development, and also have experience advising organizations that encourage women/moms to run. https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/fbbd42fc-e383-4fb8-a63e-7554f6f9966f/caregivers-vote.webp <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Moms as voters With women being more likely to vote than men, moms have more political power than ever. They have specific concerns and priorities rooted in their lived experiences that most candidates and organizations don’t totally understand. We help illuminate moms’ political beliefs and perceptions so campaigns can communicate more effectively and move moms to action. https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/ed0dfc4e-604d-41c5-9f90-692e87715ff7/Focus-groups-what-are-they-and-how-to-conduct-them-online.jpeg <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Qualitative Research Focus groups (virtual, in-person) In-depth interviews Ethnographies Online bulletin boards Shop-alongs Sensory testing Recruitment https://images.squarespace-cdn.com/content/v1/5924b99ee58c6231c36ed96b/01f01a3f-a25c-4f15-bab8-3df766cb6ffd/quant+reseaerch.jpg <p class="" style="white-space:pre-wrap;">MOTHERLENS RESEARCH</p> - Quantitative Research Surveys Audience segmentation Central location tests (CLT) Message testing Concept & product testing Employee experience assessment